Columbus Ohio Real Estate Experts

What Happens if Your Listing Expires?

So, your home has been on the market for several months and for whatever reason, is simply not selling. What happens when your listing expires? Do you renew with the same agent? Do you lower the price? More importantly, why didn't it sell?

There are many reasons a home didn't sell and the price is usually just one of the many reasons. Homeowners need to set their home up for selling success and that usually means cleaning and staging. Let's take a look at some of the reasons why your home may not have sold in the first place.

Did you prepare the home?prepare home

Did you set the home up for selling success? Does it show well? Did you clean up the home and clean the outside as well. What about curb appeal? Showing photos? Fixing or repairing damages? What about updating certain things? If buyers don't see the home as being worth its value, they'll simply move on.

Consider having a home inspection before listing the property. Repair or, replace or update anything that might be outdated or need fixing. These things will stand out to buyers and be one of the main reasons they walk out the door, rather than putting an offer on the table. Ask your real estate agent if there's anything you could do better when it comes to preparing the home.

What if the home is not marketed correctly?

Any real estate agent can list the property on the MLS but a great agent will market it to the fullest extent of their tools and technologies. Did your real estate agent have professional photos done? Did they market it to their potential buyers? Do they keep the flyer box well-stocked? Do they advertise on social media and/or their own personal website? To what extent did the agent go above and beyond their advertising and marketing duties? While open houses rarely actually sell the house, they are sometimes a key part of the marketing process.

What about lowering the price?

Adjusting the price is a tricky situation. Your agent has decided on a price point when first listing the property. It is your ultimate decision whether or not to choose that price. If you chose to listen to your agent, it may be some other issue, but if you chose to price the home higher than suggested, it's probably time to lower the price. Find out your bottom line and what wiggle room you have. Talk to your agent about the best way to lower the price and to what extent.

What if the listing expired?

Discuss the options with your agent. Are there things you can do to relist the property with more attractive terms? Is it your agent's fault, the house, or your own? Were you flexible and reasonable with buyers? Is the market just not in your favor? All these variables play into whether or not a home will sell. Sit down with an agent you love and discuss the options. Usually, it's two or three issues that stopped the house from selling. Figure out how you can adjust or change the current situation so that when you do relist, you'll be more likely to get an offer.

I originally posted this on Linkedin - Join me!

columbus, lewis center and gahanna real estate

Columbus Ohio real estate - Vision RealtyAs a certified Realtor® for the top-rated Columbus Realty Firm - Vision Realty, with 32 years of dedicated real estate experience, I can help buyers, sellers, investors, short sale sellers and more find, sell or invest in the right property, at the right price, at the right time. Contact me anytime for updates and information on the Columbus OH Real Estate market.


Donald Payne - Vision Realty, Inc.
4608 North High Street

Columbus, OH 43214

Toll-free: (866) 510-2223

Cell: (614) 323-4348
Follow Me on Pinterest

LinkedIn Donald Payne Twitter Vision Realty - Donald Payne Vision Realty on Facebook Vision Realty YouTube Listings Vision Realty Columbus OH real estate search
Comment balloon 1 commentDonald Payne • October 26 2017 05:12PM
What Happens if Your Listing Expires?
So, your home has been on the market for several months and for whatever reason, is simply not selling. What happens when your listing expires? Do you renew with the same agent? Do you lower the price? More importantly, why didn't it sell? There are… more
Fun Events in Columbus First Week of November 2017
There are a lot of fun events and activities happening the first weekend of November 2017 around the Columbus area. Here are some of our favorites: Dining in the Dark – on November 4 from 6 to 9 PM, you'll experience dining event, unlike anything… more
What Change Does and How to Be Successful at It.
Change is everywhere. We have to be open to some type of change otherwise we are stagnant and unteachable. There are basic facts to changing as well and if you want to be successful, you have to learn to change and adapt without sacrificing or… more
10 Things All First Time Buyers Should Know
If you are ready to get out of the rental market and own a home of your own, you probably researching houses, tips, and advice. However, most people go straight to searching for homes rather than understanding the process. I want all of my… more
What Happens When Two of Your Buyers Want the Same House?
You are the representative to two buyers and they both want the same house! What do you do? Ah! In this unique real estate market these days it's not unusual for the same agent to represent to buyers over the same house. But what do you do when they… more
Buy Land and Build or Buy a House?
Occasionally I have a buyer that comes along wondering if they should buy land and build a custom house or if they should already buy a house is already built? There are pros and cons to both and it's helpful to know those advantages or… more
Is Amazon Your Next Competition?
Is it true? Is Amazon getting into the real estate game? They're into everything else, it seems; clothing, household, even groceries. I mean, there's not much, I don't think, you can't buy on Amazon. And we love them for that, right? Sure, the small… more
Hidden Discounts for Seniors Starting at Just 50
Here are a lot of discounts that senior citizens can start to receive, whether it’s a discount for a movie ticket or a percentage off of your meal at particular restaurants. This is really where age pays. Here are some unique senior discounts that… more
Stress is a Killer - Don't Get Killed
I've been reading this great book, The Blue Zones about the healthiest people on the planet. What they eat, do and who they are. While we know that diet is a huge factor in health there are many other things that factor into being healthy. The… more
Should You Choose a Master-Planned Community?
A master-planned community is more than a few tracked homes in a particular city. It is truly a planned out neighborhood, typically complete with community amenities such as a clubhouse or swimming pool and it may even have some modern conveniences… more